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Omniture SiteCatalyst, formerly SuperStats, was Omniture's flagship service that provided internet traffic data and analysis. It is now known as Adobe Analytics.

Product history[]

SuperStats was originally launched in 1997 and became the flagship product of predecessor company[1] In May 2002, SuperStats became SiteCatalyst and became Omniture.[2]

Omniture was acquired by Adobe on October 23, 2009.[3] Features from SiteCatalyst were combined with Omniture Test&Target as SiteCatalyst NetAverages, which was included with Adobe Creative Suite 5 and CS Live in May 2010.[4] SiteCatalyst (and the former Omniture company) are now known as Adobe Analytics.[5]


  1. Corporate Background, Archived 1999-10-13.
  2. SuperStats Enterprise, Archived 2002-05-24.
  3. Adobe Successfully Completes Tender Offer for Omniture Shares, Adobe Systems. 2009-10-23.
  4. Omniture Announces Analytics and Optimization Technology Within Adobe Creative Suite 5 by Omniture, Adobe Systems. 2010-05-20.
  5. How To Gracefully Retire A Brand Name by Richard Carey, Search Engine Land. 2012-07-18.

External links[]


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